This page was last updated January 10, 2003

Montgomery Ward's Hercules Hawthorne Bicycles

Made in England By Hercules Cycle & Motor Co.

(Model Year 1960)
 
    On this page I have reproduced the images and descriptions of one model of a Hercules Hawthorne bicycle as it appeared in the Montgomery Wards Fall and Winter 1960 catalog. This is the bicycle that I received as a presentHercules Bicycle Common Features from my mother and father on Christmas day, 1960. It  is  possible  that it is  an uncommon  model.
Most  bicycles manufactured in England have a diamond frame.  This one  has a cantilever frame. The shaping of the tubing of a cantilever frame requires bending.  Most manufacturers   probably considered this  an  unnecessary complication in the manufacturing of a bicycle frame.  But it was becoming popular in the U. S.  because  it  sold bicycles, even if it didn't do much, if anything, for the  strength of the frame. But there was a look to this bicycle that impressed me even as an eight-year-old. The quality was so obvious. I told my parents that that bicycle was all I wanted for Christmas that year.  Limiting  a Christmas wish list to one request is a  big sacrifice to an eight-year-old.

    At left are listed the features found on all the Hercules Hawthorne English 3-speed bicycles that Montgomery Wards was selling in 1960. They called them English 3-speed Sporters.  Although the 3-speed hub is listed as a Her-cu-matic, it is actually a  Sturmey Archer model AW. The previous years, 1958 and 1959, they had Picture of Hercules Hawthorne Bicycle used the new Sturmey Archer model SW 3-speed hub. Click here for evidence of that.

 The model SW hub used springless pawls, was almost silent, and lacked the dependability of their model AW 3-speed hub which had been made by Sturmey Archer since 1937. The model SW fell short of Sturmey Archer's expectations and by 1960 it was gone.
   
     At left is how this bicycle looked in the 1960 Montgomery W the 1960 Montgomery Wards Fall and Winter catalog and below that is the description. As I recall, in the Christmas catalog the price had been reduced to $54.95. It is not obvious in the picture but the top tube is actually two tubes about 5/8" in diameter which run from the head tube to the rear dropout. They may be considered the top tube(s) and seat stays.

When I was 13 years old I decided I wanted a black bicycle and painted this one black. I have done the mechanical reconditioning of this bicycle and it is awaiting repainting to its original color in the spring of 2003 and then the decals and striping later. I may use a black vinyl mattress saddle or possibly a leather Brooks B-72 which is the saddle used on the deluxe Raleigh Sports bicycles. Descriptin of Hercules bicycle The pedals are long gone, replaced with black Union pedals made in Germany. They are very similar to those used on  Raleighs of that period and later. The original fenders were chrome plated steel. They only lasted about 2 years. The replacements are highly polished aluminum so they look about the same but should hold up much longer. The 2-tone (red and white) Tourist Bag has been replaced by a cheap replacement that is also red and white also red and white and looks very similar. I can't find replacements for the white handlebar grips but I will probably use some VAR black handlebar grips made in France which are almost identical except for the color and may be just a bit more comfortable because they are softer than the original grips. I have foecause they are softer than the original grips. I have found white sidewall tires which are very similar to the original Dunlop white sidewall tires. They are not made in England though. They are Kenda 26x1-3/8 with the K133 tread. I have used them before and I like the tread better than the original roadster tread of the Dunlops. As you see, I am not going for a completely original restoration, but it will be close. This bike is not for static display on a shelf, it will be used again. There are many bicycles of similar origin that are nearing or passing the 50 years of service mark. As pleasant as they are to look at, they are even more enjoyable when ridden. I have had people who are completely accustomed to derailleur geared bicycles who remarked about, and were very impressed with, the smooth, stable, comfortable ride of a 3-speed light roadster when they took one for a test ride.

    These Hercules bicycles were one of the last ones manufactured by Hercules Cycle. The name plate says they werate says they were manufactured in Birmingham, England.  In 1960 TI Raleigh bought Hercules Cycle, moving the manufacturing of Hercules bicycles to the Raleigh factory in Nottingham, England. The move either was not immediate or the head badges had to be used up, as the place of manufacture remained Birmingham on the head badges at least until 1963, possibly longer. Parts made by Phillips and Hercules were still used on Hercules bicycles as had been the case previously, with the gradual addition of parts made by Raleigh. Brooks saddles and Sturmey Archer rear hubs and rims continued to be used on Hercules bicycles, as was probably the case for all bicycles manufactured in England for many years. Brooks and Sturmey Archer seem to be the choice for English bicycle companies as far back as I have seen.

Instead of the best that Hercules Cycle and Motor Co. could offer, Hercules bicycles became one of the many lower priced lines made by TI Raleigh. Little things began to change on Hercules bicycles.The chainring that in 1960 had "H" in the chainring was  "H"-less on a 1962 Hercules that I own. That was probably the case with all Hercules models in 1962. A few years later AMF was selling Hercules bicycles in the United States as the AMF Hercules bicycle. In 1969 the chainguard was the common hockey stick shape. More about the AMF Hercules bicycles.

The images above are reproduced from a Montgomery Wards fall and winter 1960 catalog. The purpose is entirely educational. No items are offered for sale on these pages, (and certainly not at 1960 prices).






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1960

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1960